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Popsmith was launching on Kickstarter and needed ads to drive traffic to their campaign as well as content for their kickstarter page to show off their brand new popcorn popper. Their goal was to hit $30,000 in 30 days.
Goodo Studios helped ideate, script, and cast actors for Popsmith’s customer profiles and then shot and edited these ads and photos. Within 24 hours on Kickstarter, they raised $69,577 (2x their goal) and by the end of the campaign, they raised $348,909 (11x their goal)
